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TikTok Shop Brazil Fees: What Changed Since July 15, 2026

NetMoneyLab ยท Oct 18, 2026

In practice

Bottom line: below R$ 50 a seller now pays 10% commission plus R$ 4 per item, and from R$ 50 up it is 6% plus R$ 6. A R$ 20 item loses about 30% of its price to those two fees alone.

Fees before and after July 15

Until July 14 there was a single rule: 6% commission plus R$ 4 per item at any price.

What a sale costs from R$ 20 to R$ 100

A fixed fee hits cheap goods hardest. These figures are our calculation from the new rules, ignoring shipping, taxes, affiliates and ads:

How seller-funded discounts move you between brackets

The base is the price after discounts the seller finances.

The shipping program fee

Sellers in the Programa de Taxas de Envio (shipping fee program) pay a separate 6% service fee on the sale price, capped at R$ 50 per product, per both sources.

A 60-day exemption for new sellers

Vini Ensina's July analysis describes a 60-day commission exemption for new sellers who complete the listed missions, with savings capped at R$ 17,000 per store.

TikTok Shop Brazil Fees: What Changed Since July 15, 2026

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